Garmin’s Forerunner 955 Is Already on Sale Before Prime Day

We may earn a commission from links on this page. Deal pricing and availability subject to change after time of publication.

Prime Day 2025 is here from Tuesday, July 8 to Friday, July 11, and Lifehacker is sharing the best sales based on product reviews, comparisons, and price-tracking tools. 

• Follow our live blog to stay up to date on the best sales we find.

• Subscribe to our shopping newsletter, Add to Cart, for the best sales sent to your inbox.

• New to Prime Day? We have a primer on everything you need to know. 

Prices have already begun to drop on Garmin fitness watches for Amazon’s Prime Day sale (which officially begins tomorrow, July 8). One of the best deals so far is Garmin’s Forerunner 955, an older model with advanced functionality that keeps it relevant even though the company has released flashier models. The 955 is on sale today for $349.99, the lowest price I’ve ever seen for this watch.

I’ve written here why I think the 955 and its less-premium sibling the 255 are Garmin’s best value watches. Their features and internals are nearly identical to the newer 965 and 265, but at a significantly lower price. And even though Garmin has technically replaced them with the 970 and 570, the older 955 and 255 are still available for sale at steeply discounted prices. The 955 is $349.99 today, down from an original price of $599.99. 

The 955’s features include: 

• Full-color maps, including topographic and street-level views.

• Up to 15 days of battery life.

• Multi-band GPS, plus GLONASS, Galileo, QZSS, and Beidou location systems.

• A touchscreen, with the reflective, always “on” MIP display. (More about display types here.)

• Tons of analytics, including an endurance score, hill score, heat acclimation score, training status, and race time predictions.

• Daily suggested workouts for running and cycling.

• Plus all the usual features a fitness watch has these days: sleep tracking, heart rate, notifications, etc.

The 255 is also worth a mention, since it’s a steal at $199.99. It has all the basic smartwatch and training features of the 955, but without the touchscreen and full-color maps. It’s also missing some of the more advanced analytics, like the endurance score and hill score. But it still has highly accurate location and distance readings and all the other good stuff. If you’re looking for a budget running watch, I’d recommend this over a 165 or even a 265, given the combination of price and features. 

Other Garmins that are already on sale: 

• Epix Pro (gen 2), Sapphire Edition is $609.99, down from an original price of $1,099.99. This is a high-end sports and running watch, with an LED flashlight, ECG, sapphire glass, titanium bezel, AMOLED display, and up to 31-day battery life.

• Vivoactive 5 is $190.99, down from an original price of $299.99 and a more typical recent price of $229.99. This is the older version of Garmin’s most underrated watch, a casual lifestyle watch with easy-to-use fitness features.

Looking for something else? Retailers like Walmart, Best Buy, and Home Depot have Prime Day competition sales that are especially useful if you don’t have Amazon Prime.

• Walmart’s Prime Day competition sale begins at midnight on July 8 and will include deals up to 50% off. It’s an especially good option if you have Walmart+. 

• Best Buy’s Prime Day competition sale, “Black Friday in July,” runs through Sunday, July 13 and has some of the best tech sales online. It’s an especially good option if you’re a My Best Buy “Plus” or “Total” member.

• Home Depot extended their 4th of July sale through at least July 9, competing with some amazing deals of their own. It’s an especially good option if you’re looking for power tools, appliances, or outdoor equipment.