Poundland troll Newcastle and offer to sponsor Toon’s shirt next season

POUNDLAND have cheekily offered to become Newcastle United’s shirt sponsor, while taking a pop at Mike Ashley’s penny pinching. The budget high street brand saw Paddy Power’s brilliant marketing stunt with Huddersfield and made a similar proposition via Twitter. Referring to ‘Beloved Chair’ Ashley – owner of rival shop Sports Direct – their tongue-in-cheek proposal […]

POUNDLAND have cheekily offered to become Newcastle United’s shirt sponsor, while taking a pop at Mike Ashley’s penny pinching.

The budget high street brand saw Paddy Power’s brilliant marketing stunt with Huddersfield and made a similar proposition via Twitter.

Twitter@Poundland

PA:Press Association

Referring to ‘Beloved Chair’ Ashley – owner of rival shop Sports Direct – their tongue-in-cheek proposal included the offer of celebrating Steve Bruce’s appointment with a line of ‘Brucci’ trainers.

Their open letter read: “I couldn’t help notice Paddy Power’s new short deal with Huddersfield and reckoned you might feel left out.

“Here’s a deal for you. And we know how much you like them.

“How about we talk about us sponsoring next season’s Newcastle kit to go one better.

“Just look at it – we think it’ll be a winner.

“You share our love of not spending more than you need to and you know the value of a pound. When it comes to shelling out for players, you’re not really in Man City’s league.

“But you know, we quite like you for sticking to your principles. Who needs the hassle of sailing close to those UEFA Financial Fair Play Rules.

“And with your inspirational appointment of Steve Bruce (Rafa who?), we’ll even throw in free tissues for fans over the next three years.

“Heck, you may have seen we launched some rather swanky £9 trainers this week – we’ll even rename them Brucci’s in his honour.

“Obviously we can’t afford to splash out too much on the kit, but it’s time we got together.”