Stitch Fix launches in the UK to give busy fashionistas an easy way to shop – and it only costs a tenner

WE know how it easy it can be to get stuck in a style rut, and pick out the same old jeans and tops. But breaking out of that rut is often a bit harder and even expensive.

Enter Stitch Fix, a personal stylist app and solution for time poor fashionistas, that aims to cater for any budget or tastes.

Stitch Fix

You’d be forgiven for expecting a personal stylist to be a costly process, involving an afternoon shopping trip or even endless appointments. Even out of your budget? Something you’d save for a real treat?

But Stitch Fix looks to make personal styling more accessible and to connect you to a personal stylist through your phone, making light work of often a timely and process.

The app has been touted as a personalised shopping service, suitable for an overhaul, special treat or even looking for a special occasion, and a new way to shop that’s sure to appease those who don’t have time on their side (for both men and women!).

The premise is simple, you sign up, fill in a style profile and the stylist gets to work.

Each fix will cost you £10, but that tenner can be redeemed against the price of anything you buy, and if you buy everything there’s even 20 per cent off the total cost, which is pretty handy.

Whats more, users can also earn £15 credit for every friend they refer – and they’ll get £15 too.

• Sign up for Stitch Fix – click here

You can try on your new haul at home, buy what you like and send back what you don’t.

They currently stocks a huge range of brands, from designer favourites such as Calvin Klien to high street favourite such as Warehouse and Whistlles, and even new must have labels such as rag and bone – a  firm favourite of super stylist Love Island presenter Caroline Flack – and even their own newly launched range Editor’s Cut and Mauvette.

Stitch Fix

But how does the service stand up?

I gave it a go, and was pretty impressed by the spiel. I mean, who wouldn’t want to be hand-picked some new garms for minimal effort?

I challenged the stylists to get me out of my jeans and nice top rut, and having described my style as romantic and girly, but with an edge and ‘not too pretty’, I was hoping to see comfy knits, on-trend midi-skirts and leather.

And my first fix didn’t disappoint in terms of style with four out of five options fitting that brief.

However at 6ft tall I’m very used to things being too short, and clothes fitting higher than they should, but was sadly the case in a number of pieces – but then I wasn’t being fitted in clothes from ‘tall’ sections.

Stitch Fix

Whilst my second fix was slightly off the mark (a sad return to jeans and tops) I decided to give them a third go, and was a lot more precise about what i wanted, with my Fix being my favourite so far. Hello, leopard print skirt, slouchy khaki jumpers and a super cute oversized aviator.

Stitch Fix say they use a mix of personal stylists and AI, so the more you feed back, the better your next Fix be, in short the more you Fix, the more they’ll learn about you.

And for someone like me, who’s a bit fussy, and above average height wise it was always going to be work in progress.

If you’re short on time, but big on style, then Stitch Fix is one to try.

Now that you’ve found your new look, you just need to accessorise it right. Here’s our top picks with sexy alternatives to tight dilemmas.

We’re lusting after Michelle Keegan’s new party collection with Very.

Looking for some jewellery to go with your look too? Here’s how one shopper found a £125 Pandora bracelet for £25.

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