Kanye West tops list of celebs earning the most from their brand – but Kim Kardashian’s position is more surprising
WITH the year coming to an end, the list of celebrities with the most earnings from their entrepreneur brands has been released – and Kanye West is actually at the top of it. Surprisingly, his ex-wife Kim Kardashian is nowhere on that list despite having multiple brands. Many celebs have taken the opportunity to make […]
WITH the year coming to an end, the list of celebrities with the most earnings from their entrepreneur brands has been released – and Kanye West is actually at the top of it.
Surprisingly, his ex-wife Kim Kardashian is nowhere on that list despite having multiple brands.
Many celebs have taken the opportunity to make themselves even richer by launching a wide range of brands – from Kanye’s fashion line to Rihanna’s makeup and lingerie brands.
But only a few can say that, compared to their acting or singing careers, they’ve found equal success.
In fact, new research reveals that some celebs are bringing in over a billion dollars with their entrepreneurial endeavors.
Here are the highest-earning celebrity brands:
KANYE WEST
Revenue: $1.7B
Back in 2008, Kanye began working with Nike to launch Yeezy sneakers.
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That quickly escalated to him launching his own clothing line with everything from hoodies and sweatpants to hats and oddly-shaped footwear.
To this day, Kanye has been able to call himself a millionaire thanks to his fashion line and his music.
DR. DRE
Revenue: $1.5B
You’ve all heard of Dr. Dre’s Beats, some of the most coveted audio equipment.
It’s probably one of the most popular brands when it comes to noise-canceling headphones that actually are nice to look at.
Beats by Dr. Dre was first launched in 2006 and it has only gotten more popular with the years.
JESSICA SIMPSON
Revenue: $1B
Jessica Simpson first rose to fame for her stunning looks and angelic voice, but it’s safe to say she’s famous for her clothing line.
The Jessica Simpson Collection was first launched in 2005 with a stunning shoe collection.
The brand is now accessible in most retailers, including Macy’s and DSW, which explains how she’s been able to make so much money off it.
RIHANNA
Revenue: $570M
Like everyone before her on this list, Rihanna first rose to fame as a singer.
But in the last few years, she’s taken a step back from music and focused on her beauty brand, Fenty Beauty, which only launched four years ago.
Found in Sephora, the brand has become known for its wide range of products and shades that fit every person.
It’s no shock it’s become a top celebrity brand in just a few years.
KATE HUDSON
Revenue: $500M
Close behind is actress Kate Hudson who owns the athletic brand Fabletics.
Just like Rihanna, Kate Hudson has focused on her brand in the last few years and taken a step back from making so many movies.
Fabletics has become famous in the workout world, selling everything from cute workout sets to loungewear.
LEBRON JAMES
Revenue: $366M
Back in 2012, LeBron James invested $1M in Blaze Pizza, a famous pizza chain.
In the last few years, his investment has increased at a quick pace after opening over 340 stores across 41 states and six countries.
JESSICA ALBA
Revenue: $350M
Jessica Alba launched her own business brand, The Honest Company, back in 2011 – but four years later, she launched the beauty brand, The Honest Beauty.
As a brand that is known for being eco-friendly, offering natural baby products and home goods, The Honest Company was born from her search for safe, eco-friendly, and affordable childcare products.
KYLIE JENNER
Revenue: $200M
Once known as the youngest self-made millionaire, Kylie Jenner made the list with the brand Kylie Cosmetics.
The young star profited off her fans’ desire to look just like her by launching lip kits.
She then added more to her brand, exploring everything from eyeshadow palettes to skincare.
JAY-Z
Revenue: $166M
Known as one of the most iconic musicians of our generation, Jay-Z thought he could take over the music streaming business by taking over Tidal.
Pitting himself against Apple’s Music, Spotify, and Pandora, he offered subscribers exclusive content from artists like Beyonce.
Unfortunately, Tidal is considered a flop compared to the success of its competitors.
RIHANNA (again)
Revenue: $150M
Rihanna makes the list once more with her lingerie brand, Savage x Fenty.
Similar to her beauty line, Rihanna focused on making her lingerie accessible to every body, pitting itself against Victoria’s Secret.
It’s also famous for being relatively inexpensive and offering a subscription that lets you purchase for a discount each month.
The brand has also expanded to include men.