Luke Littler joins A-list megastars on Jonathan Ross Show and reveals offer to become face of supermarket KEBAB brand
LUKE LITTLER hit the bullseye as he joined an A-list celebrity line-up for the latest episode of the Jonathan Ross Show.
Darts’ newest icon was part of a star-studded show, which airs on Saturday, that longside rock god and ex-Oasis frontman Liam Gallagher plus Stranger Things actress Millie Bobby Brown.
Stone Roses guitarist John Squire, singer-songwriter Raye and comedian Rob Beckett were the other big-name guests as Littler revealed how he was offered the chance to become the face of a popular supermarket brand of KEBABS.
The 17-year-old ‘Luke the Nike’ celebrated his first-round win at PDC world level last December by tucking into the late-night fast food meal.
During the Ally Pally championship, Littler explained that his favourite kebab was a mayonnaise-rich Doner.
Yet as he attempts to move away from that unhealthy image, it appears he and his team turned down the opportunity to be part of a connected advertising campaign.
Speaking on ITV’s hit programme to host Ross, Littler says he has had a few funny brand offers since becoming a global name.
One of which came from supermarket chain Iceland who “were gonna put my face on kebabs”.
Littler, who does front a new cereal ad campaign, tells the Saturday night chat show that he hardly practises, instead spending most of his free time playing the Xbox with his friends.
Though he enjoyed playing football as a kid, his first experience of throwing darts came when he “was about 18 months in a nappy with a magnetic board”.
He added: “I don’t remember it but my dad said we were in the pound shop and I was in the trolley and I just picked a magnetic dart board out.
“And I still think to this day…imagine if I hadn’t picked up that dart board.
“At the age of nine and ten my dad said let’s hang up your boots, I can see your potential in darts. And I was like, I just wanna play football. But seven years on, it’s paid off.”
Littler, who even teaches British actress Brown how best to throw arrows on the show, will next be in action against Portuguese thrower Jose de Sousa in the first round of the Belgian Darts Open in Wieze, which starts on Friday.
This is his first appearance on the PDC European Tour since earning his PDC Tour Card.
Meanwhile, Littler hit a bowlseye this week as he did become the face of a brand new cereal after being snapped up by YouTubers Sidemen to promote BEST.
The breakfast – which launched in Tesco on Tuesday – comes in both Choco Crunch and Caramel Gold flavour.
An ad for the cereal shows Littler tucking into a bowl whilst throwing three blind bullseyes.
Then, after nailing the trio of 50 pointers, the oche icon gave the camera a cheeky eyebrow raise that had fans “creasing”.
That came after Littler complained of feeling sick during a match at Butlins over the weekend because he had missed breakfast.
The star recently signed a rumoured multi-million pound partnership with Target Darts, described as the “biggest deal” in the sport.
Littler, who has won £267,000 in prize money this year, has also penned a lucrative deal with boohooMAN.
The Jonathan Ross Show will air on ITV1 and ITVX on Saturday at 21.35pm.
