Cadbury says ‘sorry’ after shopper blasts ‘worst EVER change’ to beloved chocolate bar
CADBURY has issued an apology over the “worst ever change” to a beloved chocolate bar.
The chocolate giant has been blasted by a furious customer online who noticed the difference in his favourite treat.
One fuming Cadbury fan posted on X, formerly known as Twitter, a picture of a Wispa bar with “large holes”.
The post read: “What’s going on with your Wispa bars? They’re slowly getting more hollowed out underneath!
“Tonight’s effort is the worst I’ve seen, with large holes to add insult to injury.”
The confectionery firm responded by saying: “Sorry to hear that! Please contact the customer care team and they’ll look into this for you.”
The British manufacturer first presented its aerated chocolate bar Wispa in 1981 in North East England before launching it nationwide in 1983.
The bubbly bar is wrapped in creamy Cadbury milk chocolate and was seen as a competitor to Nestle‘s Aero.
The Sun has reached out to Cadbury for a comment.
It comes after another Cadbury fan accused the firm of ripping buyers off after spotting a considerable size difference of a Picnic bar.
Sharing a photo of the chocolate bar, the customer pointed out that it was far smaller than it had been in the past.
This isn’t an individual case, Brits have noticed the slow shrinking of their favourite sweet treats since 2012.
It’s not just Cadbury: Mars, Carambar & Co and Nestle Global have all slimmed down their confectionary.
A Terry’s Chocolate Orange has shrunk by 10 per cent, dropping from 175g to 157g.
Snickers originally weighed 58g and is now just 45g, seeing a 17 per cent decline.
Packets of Maltesers have gone from 121g to 103g and Toblerone 170g to 150g.
The consumer phenomenon has been branded “shrinkflation”, which means chocolate bars are getting smaller but the products remain the same price – or have even become more expensive.
Corporations have blamed shrinkflation on the rising cost of ingredients, arguing that customers would have to pay even more money if the products remained the same size.
The cost of cocoa butter and other ingredients in chocolate soared by 40 per cent in 2017.
Mars shrinks its Galaxy bar
By Eleanor Sharples
CHOCOLATE giant Mars has shrunk its Galaxy bar — months after increasing the price.
The Smooth Milk chocolate bar has gone from 110g to 100g and costs up to £1.50.
Mars blamed the shrinkflation on the rising costs of raw materials and operations.
It said it was not a decision that was taken lightly but insisted it was necessary.
A spokesman said: “We have been actively trying to find ways to absorb the rising costs of raw materials and operations, as we know the increase in the cost of living has impacted both consumers and businesses.
“Unfortunately, the growing pressures mean more needs to be done.”
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