M&S launches ‘better than Nutella’ viral spread that’s perfect for pancake day
MARKS and Spencer is turning up the indulgence with the launch of its brand-new Collection Pistachio Crème spread, and foodies can’t wait to get their hands on it.
The limited-edition treat lands in stores nationwide this Saturday, February 15, and promises to deliver an irresistible, creamy delight made with premium Italian pistachios and no artificial ingredients.
With Pancake Day just around the corner, the timing couldn’t be better.
Whether shoppers like it thick on a stack of fluffy pancakes, drizzling it over cakes, or swirling it into ice cream, this luxurious pistachio crème covers it all.
M&S has declared this rich, nutty spread as “taking indulgence to a whole new level,” and social media seems to agree.
Searches and posts about pistachio-based treats have soared by 50 per cent this year, showing just how much the flavour is having a moment.
The hype follows the success of M&S’ viral Easter Pistachio Rolled Eggs, which fans hailed as: “The best thing M&S has ever created.”
This latest offering also joins the retailer’s hit collection hazelnut spread and collection chocolate hazelnut crème.
Kathryn Turner, M&S Director of Product Development, said: “We’ve seen the pistachio trend explode in the last few months both on restaurant menus and on social media, so it’s a real focus for us as one of our top flavour trends this year.
“Our top quality collection pistachio crème is perfect for adding a touch of luxury to your day, whether you’re having a sweet snack, making an amazing dessert, or simply looking for something indulgent to top your pancakes.”
The Collection Pistachio Crème spread will be available in M&S stores nationwide.
Marks & Spencer (M&S) has a history of introducing unique products for Pancake Day. In a previous year, they launched a £2 Lemon, Gin, and Tonic sauce, made with 4% gin and lemon juice, offering a zesty twist to traditional pancake toppings.
M&S has a history of introducing unique products for Pancake Day.
In a previous year, they launched a £2 Lemon, Gin, and Tonic sauce, made with 4% gin and lemon juice, offering a zesty twist to traditional pancake toppings
Additionally, M&S has offered bundle deals, such as a £5 package that included a frying pan, pancake mix, cooking spray, and a topping, providing customers with all essentials for a delightful Pancake Day experience.
How do you make pancakes?
PANCAKE Day is almost here and they couldn't be easier to make.
What you’ll need:
- 125g of plain flour
- Two eggs, medium sized
- 300ml of milk
- Whisk everything in a large bowl into a smooth batter.
- Heat up a medium-sized frying pan over a medium heat – add oil or butter so your pancakes don’t stick.
- Pour your batter in and gently cook each side until golden in colour.