Shoppers run to Primark for £12 dupe of £175 luxe swimsuit celebs love as it ‘suits every body’ & is perfect for summer
FASHION fans are running to get to their nearest Primark store, desperate to nab a new designer-inspired swimsuit.
So if you’re lucky enough to be jetting abroad any time soon, then you’ve come to the right place and will need to check this out.
With the weather finally looking up, for those eager to give their wardrobe an upgrade ahead of spring and summer, you’ll need to head down to Primark – and fast.
And particularly if you’re on a budget as a result of the cost of living crisis, don’t worry, as thanks to this new striped swimsuit, you’ll save £163 – yes, you heard that correctly.
Thanks to Primark’s new Striped Scoop Back Swimsuit, which is made using an eye-catching crinkle texture, you’ll be sure to turn heads when you strut around the pool.
The stylish swimsuit, which has now hit stores and will cost shoppers only £12, is strikingly similar to an iconic buy from luxury brand Hunza G.
But if the thought of spending £175 on a swimsuit sends shivers down your spine (and don’t worry, it does to us too), then this high-street find is one you definitely won’t want to miss.
Fashion fans have been raving about the swimsuit on social media, with many encouraging shoppers to ‘run’ to buy the scoop-neck buy.
The navy swimsuit has been described as ‘so similar’ to the Hunza G Square Neck Striped Swimsuit, which can be ordered online from Selfridges & Co.
The crinkled swimwear from Hunza G is loved by countless celebrities – with Hailey Bieber, Kim Kardashian, Rosie Huntington-Whiteley and Holly Willoughby all super fans.
The British designed and produced sustainable swimwear label adopts a one size fit approach providing stylish swimwear that suits ‘every body’.
Thanks to the purse-friendly Primark alternative, you’ll not only pocket extra pounds but will look fabulous while soaking up the sun on holiday.
It’s perfect for a cool, retro vibe and will look great paired with a flowy linen shirt and sandals.
Alternatively, if you’ve got a day at a beach club planned, it’s sure to leave people impressed when paired with a sarong and large sunglasses.
Why Primark is great for looking expensive on a budget
By Clemmie Feildsend, Fabulous Fashion Editor
AS someone who’s no stranger to grabbing a last-minute outfit from Primark for a night out, it’s about time that celebrities started catching on too.
For as long as I’ve been heading out, Primark has been my go-to for those “I have nothing to wear” moments, rushing in at the last minute to find something perfect.
And I’m definitely not alone – on any Friday or Saturday night, you’ll find plenty of shoppers doing the same thing, right before closing time.
But no matter what, Primark always delivers.
Now, Rita Ora is leading the charge, showing that you can snag a designer-worthy look without spending a fortune at high-end stores.
While Rita’s not rushing in last minute for a red carpet outfit, she’s proving you can achieve the same high-impact style for much less.
Looking stunning in her tailored suit alongside her mum Vera, Rita fit right in among the other A-listers dripping in Prada, Dior, and Victoria Beckham – if anything, she looked even better than some of the guests at The Fashion Awards.
With Myleene Klass and Roxy Horner already jumping on the Primark bandwagon, I’m sure more stars will be following suit soon enough.
Whether you’re heading to Spain, Thailand or anywhere in between, you really can’t go wrong with this simple yet stylish buy.
It’s available in sizes XS-XL, making it suitable for a variety of different body shapes.
According to the retailer, “the deep scoop back and high-cut legs lend a flattering silhouette.”
Omg!!! Love a good dupe
TikTok user
Not only this, but Primark also claimed that the “timeless striped design adds a nautical vibe”.
Additionally, Primark described this swimsuit as “perfect for sun-soaked days by the pool or beach” and essential “for a chic holiday look”.
And fashionistas are clearly loving it, as writing online, one shopper beamed: “Omg!!! Love a good dupe.”
Meanwhile, a second simply wrote: “Stunning.”
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