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Апрель
2023

Новости за 24.04.2023

News24.com | France frog fair faces criticism

News24.com 

A traditional frog fair held in France on Saturday has come under fire from activists for undermining biodiversity and causing suffering to the amphibians.

Google Authenticator finally, mercifully adds account syncing for two-factor codes

The Verge 

Along with cloud syncing, Google Authenticator is also getting a new logo. | Image: Google

Google Authenticator is adding a long-standing customer request: you can now sync your two-factor authentication codes to your Google account. So when you set up a new phone and log in to your account, Authenticator will be ready to go without requiring its own setup process. This also means that if you lose your phone or it’s stolen, getting back into your accounts from another device will be less of a nerve-racking ordeal. Читать дальше...



Greenwashing in the Crosshairs: Regulators Around the Globe Take Aim

Adweek.com 

Increasingly, brands are touting their green creds in order to curry favor with consumers trying to make more sustainable choices. The trouble is, many of the messages have been found to be vague or false, leading lawmakers to crack down on instances of greenwashing. With some penalties already in place in Europe, and the U.S....

Adweek’s 2023 Sustainability Honorees Are Setting Advertising’s Climate Agenda

Adweek.com 

Within the next decade, industries will have to expand, contract, transform and innovate in order to keep our climate livable. By 2030, scientists say, we will have to cut our greenhouse gas emissions in half--and begin pulling unavoidable pollution back out of the air through natural and technological means. Throughout that process, marketers and advertisers...

Cleaning Up Digital Advertising ‘Litter’ Is Beneficial for All Parties

Adweek.com 

Recently, local governments in France have been demanding that digital out-of-home advertising screens be cut for various reasons, sustainability being key among them. While visual pollution is a concern, clutter is everywhere, including in the ads we see online. Sustainability will play a vital role in the years to come, and embedding it at the...

Beyond Net Zero: Climate Justice Requires More Than Carbon Accounting

Adweek.com 

Climate change isn't hitting everyone equally. Areas most at risk to climate disasters, often referred to as "frontline communities," tend to be the ones that are already closest to factories that spew air and water pollution, waste dumps that send toxins into the soil and water, or truck routes that send clouds of diesel exhaust...

Progress Isn’t About Making Climate Commitments. It’s About Achieving Them

Adweek.com 

I have good news and bad news. The good news is 34% of the world's largest companies are now committed to "net zero." That's up 7% since December 2021. The bad news is 93% of these companies are on track to miss their net zero targets within any timeframe that could realistically save our planet....

Circular Fashion: These Brands Are Working to Transform Textile Production

Adweek.com 

It's hard to point to just one statistic that demonstrates the impact the fashion industry has on the climate. It generates roughly 8% of the world's greenhouse gas emissions and 20% of global water pollution. Its emissions are expected to double by 2030 if the industry doesn't adopt some serious changes. But it's more than...

5 Charts Showing Not All Hope Is Lost on Climate Change

Adweek.com 

There's good reason to feel down about humanity's future. After all, the Earth keeps getting warmer. Next to no recyclable plastic actually gets recycled. Wanting to avoid accusations of greenwashing, some brands are settling for greenhushing. A new report from trend forecaster WGSN predicts some consumers, exhausted from the planet's many problems, will seek relief...

How Experiential Marketing Can Improve Its Carbon Footprint

Adweek.com 

From Innocent Drinks' 6,000-plant wildflower garden in London's Trafalgar Square to Netflix's neon Stranger Things experience in New York, brands are going big on experiential marketing, post-lockdown. After the marketing events industry was brought to its knees by Covid-19 in 2020, in-person experiences have well and truly rebounded in the U.S., U.K. and across Europe...

Новости России
Москва

Красочная фотозона и «Дискотека Детского радио» для гостей фестиваля «Вкус Лета»


Top 10 Countries With Largest Oil Reserves

Oilprice.com 

We all know who the biggest producers of crude oil in the world are and can list the top three without effort. But here’s the thing – the biggest producers are not necessarily the countries with the biggest reserves. There are various reasons for that, as we shall see below. For now, suffice it to say it is one thing to have a natural resource and quite another to develop it fully. Here are the top ten countries richest in crude oil in ascending order. #10 Libya The North African country is estimated... Читать дальше...

CoCo Cha Taiwan Tea & Coffee – White Lantern / PT Arch Studio

Archdaily.com 

CoCo Cha Taiwan Tea & Coffee – White Lantern is an architectural renovation project, with the current status of a low-budget garden cafe. The main problem here that needs attention, is to put a new design into the old architectural appearance, for the two to harmonize with each other, as well as minimize the cost of renovation in the hot time of the Covid pandemic.


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ATP

«Такими вы их никогда не видели». ATP опубликовала видео с Медведевым и Рублёвым






Первой премьерой 101-го сезона Московского академического театра сатиры станут "Игроки"

Садовод рассказал, какие культуры можно посадить в июле

Суд арестовал полковника МВД России в отставке Новгородова по делу об убийствах

Источник 360.ru: из горящего здания в Москве эвакуировались 97 человек