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2024

Новости за 18.09.2024

Odd Couples: Why Unlikely Brand Collaborations Are Everywhere

Adweek.com 

Unexpected brand collaborations literally have fans covered head to toe in 2024, whether it's Lipton Ice Tea's creamy yellow hat from its range with streetwear label Cruel Pancake or McDonald's Hamburglar-themed Crocs. With the average American exposed to anywhere between 4,000 and 10,000 ads every day, it's tough for brands to stand out. Enter weird...

3 Signs Your Brand Needs a New Narrative

Adweek.com 

"Narrative" is one of those words in the water right now. Politicians talk about "resetting the narrative" after campaign missteps. Coaches go hoarse trying to change the narrative after a string of losses. Savvy business leaders are recognizing the need, too, with the understanding that narrative can supercharge alignment across a growing organization and shift...

If You Love Carvel Ice Cream, Thank a Flat Tire

Adweek.com 

On Memorial Day of 1934, 28-year-old Tom Carvel loaded his trailer with ice cream and dreamed of dollar signs. His plan was to sell scoops to New York motorists headed up into the country. But then Carvel got a flat in front of a pottery shop in Hartsdale, and he watched as his inventory--which he'd...

Cannabis Brand Challenges Opioid Makers to Take Their Own Medicine

Adweek.com 

As a follow-up to its satirical "Ask Your Doctor" campaign, Missouri cannabis brand Show-Me Organics is taking another sharp-elbowed jab at Big Pharma, challenging company leaders to personally use the opioids they hype to American consumers. A documentary-style ad called "Taste Your Own Medicine" revolves around that dare, with the goal of advocating for cannabis...

What Am I Reading These Days?

The New Yorker 

A book I feel obligated to read to be part of the cultural conversation, but I’m, like, eight years late.

What Charlotte Shane Learned from Sex Work

The New Yorker 

In the memoir “An Honest Woman,” Shane uses her experience selling sex as the basis for a sustained meditation on male-female relations.

'Just the facts': Seeking to provide the public with the government data they need

TheHill.com 

Making government data more accessible and easier to understand: That's the standing goal for Poppy MacDonald. MacDonald, a former news executive, now leads "USA Facts,” a nonpartisan, nonprofit civic initiative that has been collecting and disseminating government data for nearly a decade. Launched by tech tycoon Steve Ballmer in 2017, "USA Facts" has grown into a leading...



India Will Continue to Buy Cheap Russian Crude Oil

Oilprice.com 

India will not change its energy policy to buy oil and gas at the lowest possible price and will continue to purchase cheaper Russian crude supply, Indian Oil Minister Hardeep Singh Puri told Reuters at the Gastech conference in Houston. “If an entity is not under sanctions, there is no question I will buy from the cheapest supplier,” the minister said. The world’s third-largest crude oil importer, India, relies on imports to cover more than 85% of its petroleum consumption, which is growing in lockstep... Читать дальше...

TIL "MOSFET"

Chemjobber.blogspot.com 

Via the New York Times, this fascinating story about chips that can withstand high amounts of radiation on the upcoming NASA Europa Clipper mission: 

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Austin provides grant to teachers for green projects

Kxan.com 

The City of Austin Office of Sustainability has awarded thousands of dollars to more than 250 schools as part of the Bright Green Future Grants program, providing teachers with funding for environmentally friendly projects.

Bermuda UK Footballers Round-Up (Soccer)

IslandStats.com: Soccer 

Willie Clemons Willie Clemons was an unused substitute watching his Felixstowe & Walton FC teammates defeat Maldon & Tiptree 4 – 1 in their Isthmian League match.

Новости России
Москва

Лавров спас Вучича от большой беды. Китайцы догадались первыми. А братушки поняли?


MSP Airport ranked best in the U.S.

«Star Tribune» (startribune.com) 

Minneapolis-St. Paul International Airport won top place for “mega” sized airports in the prestigious J.D. Power survey after losing to Detroit last year.


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Новости тенниса
Уимблдон

Кудерметова покинула Уимблдон, разгромно уступив Наварро






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Латвия займётся лоббированием своих интересов в Вашингтоне

Прокуратура контролирует соблюдение прав пассажиров в Пулково