WWE is flexing its branding muscle, selling more than 90,000 tickets to next year’s WrestleMania about eight months before the premium live event is held and before a single match has been announced. Tickets for WrestleMania 40, which will take place in Philadelphia on April 6 and April 7, 2024, went on sale on Friday. In one day, ticket sales for WrestleMania 40 topped the all-time total gross record of $21.6 million set by this year’s WrestleMania 39.