A major government initiative to get people to think about their energy choices to pollute less — like cycling instead of driving or using less plastic — has received virtually no funding or publicity in the last year. In the country’s yearly budget recently released, the once-flagship program failed to get a mention. Known as Mission Life, environmentalists say that its fading away from the limelight shows how difficult it can be to make changes in people’s everyday lives to help the climate and improve efficiency, especially when there’s no funding or policy support.