Collaborative Writing: When the Outcome Can Be Better Than the Sum of Parts
In 1969 a novel "Naked Came the Stranger" by Penelope Ashe sold 20,000 copies and entered the NY Times Best Sellers List. That is before its 24 authors decided to go public and revealed that they were, in fact, Penelope Ashe. After the revelation the book sold 70,000 more copies, as the unique effort showed the possibility of collaborative writing.