Facebook's Sheryl Sandberg says anti-Semitic targeting was 'a fail on our part'
In a post today, Facebook’s chief operating officer Sheryl Sandberg made her first public statement on a recent ProPublica investigation of ad-targeting to hate groups, calling the issue “a fail on our part.” Last week, ProPublica’s investigation found that Facebook clients could target ads using keywords like “jew hater” and “Hitler did nothing wrong.”
Sandberg claims the ad-targeting was the result of manual entries in the education and employer fields. (In simple terms, someone listed their job as “jew hater.”) That explanation contradicts the initial ProPublica article, which claimed the categories were algorithmically generated.
“We never intended or anticipated this functionality being used this way – and that is on us,” Sandberg...