Earth Matters: No technological miracles needed to address climate; Green New Deal push relaunches
Rod Lamberts wrote a decade ago:
If there’s one thing decades of advertising, public relations, psychology research and science communication have taught us, it’s that throwing facts at opposing opinions with the hope of changing people’s minds is like playing golf with a pineapple: it’s not just useless, it’s actively counterproductive.
At best, presenting people with facts to counter their beliefs makes them ignore you; at worst, it drives them further away. How much more... Читать дальше...