The BJP's return to power in the state was powered by a well thought out populist election manifesto that had anti-corruption as its main poll plank. BJP won its highest-ever seat tally as it overtook its own performance in 2008 when the party had won 50 seats. The Congress' in-fighting and its diffidence to come out in support of its traditional vote bank, including the tribal community and women, did not augur well for the party. ET takes a look at what has worked for the BJP and where the Congress party lost the plot.
