Can’t find an item in a grocery? Meet Wi-Z
MANILA, Philippines – It’s happened to everyone. You’re in a large grocery and you can’t find a particular item. If only there was an app similar to Waze that could help you find that item amid rows filled with thousands of goods.
Well, there is now, but it’s not an app; it’s a robot.
Meet Wi-Z.
Robinsons Retail Holdings Incorporated (RRHI), owner of the Shopwise retail chain, has introduced a robot that helps people find an item in a number of its International Grocery Shopping branches, such as in Gateway Mall 2 in Cubao, Quezon City and in Sucat, Parañaque.
All you have to do is choose a category from the robot’s screen, tap it, and Wi-Z will lead you to the row where that item is.
“Welcome. I can lead you to the place you want to go,” says Wi-Z. His screen says, “Where would you like to go?” and shows several categories such as Bath Accesories, Dishwashing Liquid, Imported Cereals, Insect Killer, Pet Foods, Dental Care, Home Appliance, Imported Soda, Kitchen Aid, and Pharmacy.
Looking for toothpaste? Just press Dental Care and Wi-Z will lead you to the row which has all goods related to dental care.
His screen will then say, “Leading to Dental Care.”
Upon reaching the row, Wi-Z says, “The destination has been arrived. Looking forward to the next trip.” His screen says, “Arrived at Dental Care.”
“I am going back,” Wi-Z says, and returns to his Guide Point or one of the entrances of Shopwise where the robot was programmed to return to.
Wi-Z then says, “Arrived at Guide Point.”
If people are blocking Wi-Z’s path, the robot then says: “I cannot move forward. Can you make way for me?” or “I am working now, kindly let me pass.”
Wi-Z has three trays which can be filled with a few items that Shopwise can promote via the robot.
For now, the blue-colored Wi-Z has been deployed to Shopwise Araneta City and to Shopwise Sucat.
Robinsons Retails’ other shopping guide assistants are a red version named Robi and a white version called Tim.
In November 2018, RRHI, owned by the Gokongwei family, acquired 100% of Rustan’s Supercenters Incorporated, which used to operate retail brands Shopwise, Rustan’s Supermarket, The Marketplace, and Wellcome.
Wi-Z appears to be part of the RRHI’s move to upgrade Shopwise’s image by making it more modern and global, amid stiff competition in the retail industry. RRHI has renovated and changed the look of Shopwise in its branches in Makati City; in Cubao, Quezon City; in Sucat, Parañaque; and in Antipolo City, Rizal.
Its Shopwise branch in Cubao moved to the new Gateway Mall 2 on July 28 this year from its large store behind Araneta Coliseum.
“Our newest store at Gateway Mall 2 embodies our commitment to excellence and customer-centricity as we bring international grocery shopping without the membership fee to more locations throughout the country,” Kerwin Legarde, general manager, said at the opening.
Shopwise Sucat branch was relaunched on November 17. Its Antipolo branch was also renovated this year. Shopwise Makati was relaunched in October 2022.
To support its international grocery branding for Shopwise, RRHI also launched Meadows, a brand in Singapore and Hong Kong which offers various food and other items, this month of December.
Among the Meadows products being offered in Shopwise International Grocery Shopping are potato chips, tortilla chips, crackers, nuts, pet food, and others. – Rappler.com