Теория Рекламы :: RE: Общая Теория Рекламы: Реклама Агрессии (комментарии) 7
Добавлено: 20.12.2017 23:07 (GMT 3)
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| « Monsieur Schrameck, suspendez l’attribution de la licence de diffusion à Russia Today »
… Tribune. Nous nous adressons à vous, Olivier Schrameck, au sujet de l’autorisation qui serait prochainement accordée à la chaîne Russia Today (RT) d’émettre en français sur les réseaux de télévision en France. … Dans un tel contexte de guerre hybride, l’autorisation donnée à Russia Today de diffuser en France est d’une extrême gravité car elle peut conduire au brouillage des esprits et à la désunion des Français. ... |
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| Le piteux sapin de Noël de Rome moqué par des centaines d’internautes italiens
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| Qui est Ahed Tamimi, l’adolescente devenue une icône de la cause palestinienne ?
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Windows XP:n oletustaustakuva. Kuvan otti Charles O’Rear vuonna 1996 Napa Valleyssa filmikameralla. (KUVA: MICROSOFT) Maailman katsotuin valokuva oli edessäsi koko 2000-luvun – haastattelimme kuvan ottaneen valokuvaajan … |
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| Госдума приняла закон об увеличении времени рекламы на региональных ТВ
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| ФАС в Москве возбудила дело против группы компаний "ПИК" из-за некорректной рекламы
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This graphic PETA ad just got banned from London buses … The advert featured a "glazed and roasted dog's head on a platter" alongside the words: "If You Wouldn’t Eat Your Dog, Why Eat a Turkey? Start a New Tradition. Go Vegan." … A Transport for London spokesperson told Mashable that the advert was rejected in light of UK advertising standard (the CAP Code), which states that marketing communications "must not cause fear or distress without justifiable reason." The policy also states that marketers shouldn't use shocking claims or images just to attract attention. "Our agency rejected this advert following advice from the Committee of Advertising Practice," the spokesperson said. … |
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| IOC’S OLYMPIC ATHLETE FROM RUSSIA IMPLEMENTATION GROUP RELEASES GUIDELINES FOR UNIFORMS, ACCESSORIES AND EQUIPMENT
… 1. Athletes’ uniforms (Ceremonies, competition, training and casual), accessories and equipment can only have two types of wordmarks: “OAR” and/or “Olympic Athlete from Russia”. 2. Officials’ uniforms (Ceremonies, competition, training and casual) and accessories can only have one type of wordmark: “OAR”. 3. “Olympic Athlete from Russia” - Print size for words "Olympic Athlete from" should be equivalent to the word "Russia" and above the word Russia. The size of these words should be proportional to the area in which they are placed and will require individual approvals from the IOC. 4. Wordmark fonts should be in English and as generic as possible. 5. Only single or dual colour elements are permitted on uniforms. 6. Separate items of clothing cannot create a tricolour. 7. The colours used in uniforms, accessories and equipment may not be in exactly the same pantone as those used in the Russian Federation flag. It is suggested that these are darker in colour. 8. Country coat of arms, NOC emblem and national emblem must be replaced with the distinct OAR logo. 9. 10. The OAR logo must not include a third colour. 11. No national identifications design elements should be featured on the uniforms. 12. These guidelines are applicable to all athletes and team officials/coaches uniforms (ceremonies, competition, training and casual), accessories and equipment. 13. All revised uniform, accessories and equipment designs and production samples need approval from the IOC. … |
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Реклама Агрессии.
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С сожалением и соответствующими пожеланиями, Dimitriy.