Zero impact of unseasonal rains on business, says Sula Vineyards CEO

With over 25 years of experience, the company has developed a robust grape procurement model where it anticipates a few unseasonal rain events to occur every year. "We therefore always target a slightly higher grape tonnage than we need to fulfil our sales projections. The result is that if and when such unseasonal rains occur, Sula will always get the grapes it needs," Samant said.