Reddit just got a fancy, new rebrand from Pentagram. Will it get an upvote? (Exclusive)
Old Snoo is dead. Meet Reddit’s new 3D, thumb-wielding alien.
Given that people are either averse to change or abhor it, a rebrand can be a polarizing business in the best of times. So what happens when one occurs in what some might consider to be the most challenging of times?
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