UEFA agree Euro 2024 bookmaker deal with Betano
November 30 – Following in the footsteps of FIFA, UEFA has teamed up with Betano, who will become the European confederation’s betting partner for Euro 2024.
In a statement, the director of marketing at UEFA Guy-Laurent Epstein said: “Betano is a leading digital sports betting operator, with a focus on cutting-edge technology and responsible gaming. We believe that their industry expertise and affinity to football make them a great fit for the tournament.”
The terms of the deal were not disclosed.
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