Facebook announces new advertising disclosures days before Congressional hearings
Next week, Facebook will appear before the Senate Intelligence and Judiciary committees to answer questions about Russian meddling in the 2016 election. But before it does, the company is laying out the steps it plans to take voluntarily to prevent foreign actors from interfering again. Facebook today said it would introduce its new disclosures around advertising next month, starting with a test in Canada before it rolled out more broadly elsewhere.
“When it comes to advertising on Facebook, people should be able to tell who the advertiser is and see the ads they’re running, especially for political ads,” said Rob Goldman, vice president of advertising, in a blog post. “That level of transparency is good for democracy and it’s good for...