According to references in pop culture and advertising, Mrs. Claus is usually surrounded by legions of helpers--human and mythical--at this time of year, serving as the maternal beating heart of the crowded, controlled chaos. But what about Christmas Eve, when the flurry of activity stops at the North Pole and St. Nick is circling the...
The metaverse is still something many of us struggle to understand. Thanks to creators who are teaching us more about it, like Michael Le, we're starting to put the pieces of this complex puzzle together. Le is known for making dance videos and trend-centric content with his family on platforms like TikTok. Now he's ready...
Hive's "Asks" feature allows users to send other people questions on the social networking platform. By default, users will be able to see the people who have left them questions using the Asks feature. However, users also have the option to change a setting that will allow other people to send them questions anonymously. Our...
Snapchat has a ghost for an icon, but Snap Inc. CEO Evan Spiegel wants to see more living human beings in the company's offices. Spiegel wrote in a memo to Snap employees, reviewed by Alex Barinka of Bloomberg, "I believe that spending more time together in person will help us to achieve our full potential,"...
By default, Hive users can ask other people questions on the social networking platform through an "Asks" feature. However, users can turn this feature off if they don't want others to be able to ask them questions. Our guide will show you how to turn off the questions feature in the Hive mobile application. Note:...
After declining for the first time ever last year, Cyber Monday spending is back to setting records with online stores pulling in a grand total of $11.3 billion over the course of the day, per Adobe Analytics. The figure marks a 5.8% jump from last year when retailers seemed to spread out discounts and promotions...
Google and YouTube Tuesday revealed a $13.2 million grant to the International Fact-Checking Network at the nonprofit Poynter Institute, with the funds earmarked for a new Global Fact Check Fund to support the IFCN's network of 135 fact-checking organizations from 65 countries covering over 80 languages. YouTube director of news and civic partnerships Brandon Feldman...
On this weeks episode of Brave Commerce, Anton Vincent, president of Mars Wrigley, North America, joins hosts Rachel Tipograph and Sarah Hofstetter to discuss empathy in customer experiences. Brand experiences can help consumers create emotional attachment with their favorite products. This attachment can help brands transition their consumers to supporters of the overall brand. In...
Yahoo entered into an agreement to acquire a roughly 25% stake in Taboola, the companies announced yesterday. The deal will make Yahoo the content recommendation ad-tech firm's largest shareholder and grant Yahoo a board seat. While there are benefits for both companies under the terms, this more unique deal is characteristic of an uncertain economic...
Following Elon Musk's $44 billion takeover of Twitter and the subsequent layoffs and policy changes that have followed, impersonator brand accounts have been on the rise. But it's not a unique issue to the bluebird app. Twitter's emerging challengers also host fake accounts posing as global brands. As users consider life without Musk's version of...
For the first time in Adweek's Agency of the Year program, Adweek is releasing the shortlist of agencies considered for each of its Agency of the Year categories. Adweek has expanded the categories this year, adding Midsize U.S., Small U.S. and Multicultural to the existing program of U.S., Global, International and Breakthrough. For the International...
Twitter detailed updates to the algorithm powering crowdsourced fact-checking initiative Community Notes, which was known as Birdwatch in the pre-Elon Musk days. Community Notes may take on more importance at the platform, as Twitter's content moderation teams were gutted as part of mass layoffs early this month, followed by a purging of several contractor positions...