Athletic apparel retailer Athleta unveiled a new health and wellness platform called AthletaWell that will be available exclusively to members of the brand's loyalty program, Athleta Rewards. Top line The athleisure brand aims to increase engagement and loyalty among its customers by building a community of women around premium content and conversations on a range...
Jenni Olson joined GLAAD as social media safety program director. Olson has worked in LGBTQ+ media and technology for decades, as an independent consultant and film historian, critic and archivist. She most recently served as vice president of ecommerce and marketing at LGBTQ+ film distributor Wolfe Video, and Olson was also a co-director of programming...
Hot off the heels of its wildly successful BTS Meal, McDonald's has announced its next major celebrity partnership: rapper and universal bestie Saweetie. The brand revealed the forthcoming collaboration with an image of the "My Type" artist's signature snowflake recreated with fries and dipping sauce. tap in #TheSaweetieMeal pic.twitter.com/YzBRbFbPQz -- McDonald's (@McDonalds) July 29, 2021...