State Farm aired its first-ever Super Bowl ad in 2021. This year, it would rather spend game day hanging out with you online. Instead of splurging on guest appearances by Drake and Paul Rudd as it did a year ago, the insurance provider is forgoing a traditional Super Bowl ad in favor of the #TeamStateFarm...
For the second consecutive year, Coca-Cola has decided not to play in this year's Super Bowl, as the beverage brand focuses on existing sports marketing plans. The move leaves rival Pepsi's Super Bowl 56 presence without a major challenger during the broadcast. Pepsi previewed its "cinematic, supersized, five-headliner" Halftime Show lineup earlier this week. The...
The need for gender equality is at such a critical point that one platform is willing to give up ad dollars to fight for it. To promote and encourage gender equality, Sports Illustrated Swimsuit announced a new advertising mandate which will only allow brands driving the cause forward to be featured in the magazine's annual...
Prominent members of the U.S. Congress--from Democrats Chuck Schumer and Cory Booker to Republicans Nancy Mace and David Joyce--are vocal supporters of the cannabis industry. And some lawmakers--Pennsylvania's John Fetterman, for one--have made broader cannabis legalization a central focus of their platforms. But Gary Chambers Jr., an ordained minister running for state senate in Louisiana,...
Twitter CEO Parag Agrawal continued to shake up the executive ranks, this time focusing on the company's security team. The company confirmed reports that head of security Peiter Zatko is no longer with Twitter, and that chief information security officer Rinki Sethi will be departing in the coming weeks. In a memo to employees obtained...
The health care debt gap continues to disproportionately impact people of color, especially those in low-income communities. Insurance company Aflac and former NFL star, now head football coach for Jackson State University, Deion Sanders are working together to minimize that. To address overwhelming medical disparities in America, Aflac, in collaboration with brand ambassador Sanders, launched...