If you have an opinion on Facebook's decision to indefinitely suspend the Facebook and Instagram accounts of former President Donald Trump--and really, who doesn't?--you can now share your thoughts with the social network's independent content oversight board, which is reviewing the case. The oversight board said Friday that public feedback can be submitted via this...
Twitter is stepping into 2021 with two new themes to lead its marketing approach: complexity and imperfection. Leslie Berland, Twitter's CMO, announced the company's brand refresh in a Twitter thread this week, sharing that the goal is to accurately illustrate the depth of conversations happening on the platform through imagery and typography. As always, we...
Perhaps no company was better positioned to succeed as the world first entered a new normal last year than Zoom. The teleconferencing service's accessible free-mium model made it the perfect go-to tool for the masses of people suddenly in need of a video communication platform for the first time and parlayed it into the vaunted...
Another Super Bowl baby enters The Big Game for the first time. DraftKings, the daily fantasy and online sports booker, will appear in the Super Bowl, running two 15-second ads that'll appear in the second and third quarter of the game. Last year, the brand ran a campaign leading up to the game, emphasizing it's...
When we first launched Adweek's Super Bowl Bot last year, the goal was to see whether the most sophisticated text generation AI at the time could write a plausible pitch for a Super Bowl ad on its own. The answer then was that it could-but only very occasionally. More often, it generated ideas that, while...
The Major League Baseball Players Alumni Association added on-demand athlete marketplace Icon Source to its roster, opening up opportunities for more than 150 former Major League Baseball players to line up endorsement deals, guest appearances, social media campaigns and speaking events. The Denver-based startup platform enables direct communication between brands and agents or athletes via...