As Adweek's most recently named breakthrough creative and media agencies, Mischief and VaynerMedia, respectively, have quickly built reputations for disrupting an industry beset my existential questions about the value of agencies. Both have a similar ethos but very different approaches. At Cannes Lions in June, Greg Hahn, chief creative officer and co-founder of Mischief, and...
It's all change at the top for two of the U.K's biggest financial brands, with chief marketing officer departures at Nationwide building society and Barclays bank. Sara Bennison, chief product and marketing officer at Nationwide, has exited following a six-year tenure, while Alex Naylor, CMO at Barclays UK, has left the business after eight months...
McDonald's has a long affinity with Justin Timberlake songs, after introducing "I'm Lovin' It" as its brand focus--taken from a song by the American artist--and now it has returned to the well as it features staff and customers singing another of his catchy tunes, "Can't Stop The Feeling," in their regular singing voices. The 45-minute...
On this week's episode of To Dine For, host Kate Sullivan is joined by journalist and Caribbean travel expert, Sarah Greaves-Gabbadon. Greaves-Gabbadon has put in the work to become a travel expert, influencer and journalist specializing in the Caribbean. Known simply as "Jet Set Sarah," her travels have taken her all over the globe, but...