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Новости за 26.12.2022

Snapchat+: How to Change Your Chat Wallpaper

Adweek.com 

Snapchat's Snapchat+ subscription service allows subscribers to customize the look of each conversation on the social networking platform with a different background wallpaper. Our guide will show you how to change a chat's wallpaper in the Snapchat mobile application. Note: These screenshots were captured in the Snapchat app on iOS. Step 1: On Snapchat's "Chats"...

Snapchat+: How to Change the App’s Capture Button

Adweek.com 

Snapchat+ is Snapchat's subscription service that gives subscribers access to exclusive features on the social networking platform. One of these features is the ability to change the appearance of the capture button on Snapchat's camera screen. Our guide will show you how to Snapchat's capture button if you're a Snapchat+ subscriber. Note: These screenshots were...

The 10 Most Unfortunate TV Cancelations of 2022

Adweek.com 

From Jan.1 through the end of June, there were around 357 scripted originals in the U.S., according to FX Networks chairman John Landgraf. That's 16% more than the previous year, which marked a new high of 559 overall. With so many series and shows, you can't expect everything to find an audience. And, unfortunately, TV...

Adnatomy: KAYAK Gambles on Funny Social Commentary

Adweek.com 

As travel became a polarizing topic in the depths of the pandemic, Kayak decided to take a risk. Backed by artificial intelligence that revealed that "denialism" was a hot topic online, the travel booking site waded into potential political controversy with a set of spots that poked fun at conspiracy-minded debates playing out across the...

What Marketers Should Expect From CES This Year

Adweek.com 

Tens of thousands of industry professionals will descend on Las Vegas this January for the first full-scale in-person Consumer Electronics Show in three years. After an all-virtual show in 2021 and a scaled-down version last January, organizers expect this iteration of the tech industry's largest trade show to be a return to form with at...

How Brands Can Thank Consumers in a Way That Drives Sales

Adweek.com 

It can seem obvious--perhaps even trite--to say that expressing gratitude is an important part of the human experience. Nevertheless, it often seems like a struggle to incorporate gratitude into our daily lives. This difficulty is certainly not due to the absence of gratitude's positive impact. In fact, wide bodies of research show that an attitude...


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