Meta is taking the facial recognition out of Facebook. The company said last week that it will shut down the facial recognition system on Facebook as part of an overall initiative to limit the use of the technology in its products. However, facial recognition is still in play as the company moves into the metaverse,...
NBCUniversal is forging ahead with its live commerce ambitions as the 2021 holiday shopping season ramps up. The broadcaster's cable brand Bravo is today taking the wraps off an interactive virtual shopping mall with rooms dedicated to various network series like Below Deck, Southern Charm, Summer House and The Real Housewives franchise. Called the Virtual...
Lowe's is tapping laser scanning technology to help DIYers better place their carpeting. The home improvement chain announced a new room measurement tool this week powered by Lidar--a technology that gauges how long light takes to travel to and from a surface to measure a space. The feature will first be integrated into flooring listings...
In case you missed it, things have been heating up since the partnership between Megan Thee Stallion and fried chicken chain Popeyes began. In October, the pair announced a plan to roll out three separate, co-designed merchandise lines. Today, the brand unveiled the second installment. The collection, dubbed Animegan and inspired by the star's love...
After a concerted campaign against Big Tobacco beginning in the mid-1980s, many ad agencies stopped working with cigarette companies. Now, some activists want the marketing and public relations industries to cut ties with fossil fuel companies, too. But a new survey from Adweek and Morning Consult shows consumers are split on the issue of legacy...
In October, the advertising industry lost one of the greats at the age of 82. David Kennedy, alongside business partner Dan Wieden, together grew one of the world's most respected independent agencies. Working prominently with brands such as Nike, Honda and Coca-Cola, among many other major global brands, the agency brought a new breed of...
Even fierce competitors occasionally play nice. Instagram and Twitter rolled out Twitter card previews for Instagram links last week. When an Instagram link is shared in a tweet, a preview of the Instagram post will appear in the tweet. They said it would never happen... Twitter Card previews start rolling out TODAY. ???? Now, when...
An open letter has been signed by sustainability organizations and advertisers which aims to send a message to climate change summit COP26's presidency and the United Nations Framework Convention on Climate Change (UNFCCC) as well as the world's largest technology platforms including Facebook, TikTok and Twitter to tackle the spread of climate mis/disinformation. With an...
The Twitter Blue premium subscription service is now available to users in New Zealand and the U.S. via Android, iOS and the web. The social network debuted Twitter Blue in Australia and Canada in June. The monthly cost is NZD 4.49 in New Zealand and $2.99 in the U.S. Twitter senior director of product Sara...
Meta kicked off the first consumer brand marketing campaign to raise awareness of its corporate rebranding from Facebook, and it will run in the U.S. through Dec. 5 off- and on-platform and on television. The Meta Creative X team partnered with lead agency Droga5 on the campaign. The creative features a group of art students...
Messenger From Facebook has a new Stranger Things sticker pack that allows users to send embellishments inspired by the Netflix series in conversations. Our guide will show you how to use the Stranger Things sticker pack in the Messenger From Facebook application. Note: These screenshots were captured in the Messenger From Facebook app on iOS....
The National Basketball Association called next on Twitter Spaces, as the league and the social network inked a multiyear partnership extension last week. In addition to the audio feature, the NBA will provide Twitter with highlights, live content, livestreams tied to TNT's live broadcasts and Twitter Moments. The NBA's 75th anniversary will be the theme...
Pairing passion and purpose, a large-scale social justice campaign aims to bring attention to a very common issue through education and awareness. During the Euro 2020 final, Marcus Rashford was subbed onto the pitch in the 120th minute with the score tied 1-1, effectively only coming on for penalty kicks. The Manchester United player then...
Media firm Recurrent Ventures announced its latest acquisition this morning, the six-year-old publisher Donut Media, whose accessible automotive content has helped it build young audiences across social media and video platforms. The financial terms of the deal were not disclosed. The acquisition will expand Recurrent Ventures' presence in the automotive space, complementing its existing titles...
Many modern-day WWE fans might fondly recall the experience of finding action figures of their favorite wrestlers as kids and spending hours on end smashing them against one another in a mini-Wrestlemania live from their very own living rooms. In its new partnership with Argonaut, Cricket Wireless is tapping into the sense of nostalgia that...
As world leaders continue negotiations over how the global economy will respond to climate change, members of the creator economy are waging a war of their own. An open letter released today by Clean Creatives has been signed by more than 100 influencers, celebrities, activists and experts, calling on the world's biggest public relations firm,...