The TikTok TV application, which debuted earlier this month in Canada and the U.S. via Amazon Fire TV, is being extended to more smart TV platforms. TikTok said Monday that the app--designed to enhance the TikTok viewing experience on home TVs--is now available for Google TV and other Android TV devices, as well as smart...
TikTok shared its first ever Culture Driver list, highlighting 14 collaborations between brand marketers and creators on its platform. A spokesperson for the video creation platform said, "The list underscores the type of creativity and authenticity uniquely possible on TikTok that catapulted brands into the cultural zeitgeist by helping fuel true virality with the community."...
Looking to diversify its work in the digital collectibles space, non-fungible token firm Candy Digital announced the hiring of Andre Llewellyn as chief marketing officer. "My goal is to make Candy a beloved household name when it comes to sports fandom and digital collectibles," Llewellyn told Adweek. "This won't happen overnight because the space is...
Organizations across the country pledged over $50 billion after George Floyd's murder in order to take an active role in dismantling systemic racism. Economic equality (with a focus on mortgages), education, health and culture were some of the biggest areas of investment. And one of the most overlooked areas for investment: Black entrepreneurship. Specifically giving...
Discount retailer Big Lots is extending its BIGionaire campaign with a new holiday spot featuring actors Molly Shannon and Eric Stonestreet. They pick up from actor Retta, who debuted the BIGionaire concept in May, in another ad from agency of record Tombras called "Have-It-All-Idays." "The holiday season at Big Lots is too much for one...
You've likely received the call before: A mysterious voice from an undisclosed office is on the other side of the receiver, informing you that you or a loved one is in serious financial danger. Maybe you were a little late on a loan payment. Maybe your sibling was recently busted in an illegal underground sports...
We're so thrilled to bring you this year's class of Young Influentials. In this digital cover story, we're highlighting leaders and innovators spanning media, entertainment, marketing, tech and everything in between who are using their influence to change the way we think about branding. Whether it's their impressive social media reach, brand partnerships or the...
In the past two decades, the number of people we collectively draw inspiration from has grown exponentially with the expansion of the internet and the invention--and explosion--of social media. Social platforms have not only radically changed the way we present ourselves, but they've also completely revolutionized and democratized the way we promote our projects, our...