Like millions of parents and grandparents this week I've been unable to sleep. My heart is shattered, and I can't get the unthinkable tragedy of Uvalde, Texas out of my head. I'm wringing my hands as I listen to people like Senator Chris Murphy say out loud what we all know: This only happens in...
In the picturesque, Colorado foothill town of Nederland, a festival called Frozen Dead Guy Days recently drew more than 20,000 people for polar plunges, ice turkey bowling, frozen salmon tosses and coffin races. Though it may sound a little twisted, it's been ranked as one of the world's 10 best parties of winter, alongside Mardi...
E! News debuted While You Were Streaming Friday, a made-for-Twitter livestreamed show focused on the biggest shows on television. While You Were Streaming will livestream on the @enews account at 9 a.m. PT/noon ET, hosted by Danielle Robay and featuring guests including experts, past stars and writers of the shows being spotlighted. We're not ready...
By default, Facebook allows users to post on their friends' profiles. However, users can also stop their Facebook friends from being able to post on their profiles. Our guide will show you how to stop your Facebook friends from being able to post on your profile from within the Facebook mobile application. Note: These screenshots...
Personalization is the future of content as consumers look for ideas and entertainment beyond "traditional" social feeds on surfaces that are both tailored to their interests and privacy. To remain competitive, brands will not only need to diversify their media mix across platforms, they'll need to deliver more snackable, visually compelling stories that "click" with...
In today's world of converging experiences, BuzzFeed found opportunity and success in the livestream shopping space. In 2021, the company streamed more than 60 different live shopping events that attracted more than 4.4 million visitors. With an audience who watched over 1.1 million minutes of content, BuzzFeed is integrating the real world with the virtual...
It's been said that the "shift to social media" is as meaningful as when audiences migrated from radio to television. In a recent interview with Adweek, Gary Vaynerchuk heralded his agency's digital-first approach, stating that other agencies were 'tone deaf' and operated in a 'creative nirvana.' A bold statement to make. We cannot agree entirely....
Community engagement has become a key pillar of any brand strategy. Frequent interaction between a brand and its community is a sign that you offer something so valuable, people are willing to invest one of their most important currencies: time. These days, having a large user base or low cost per acquisition dominates conversations around...
Welcome to Marketing Morsels, a menu of delightful news items from the past week. Enjoy the assortment! Morsel #1: Steak-umm creates a different kind of sheet Steak-umm, the frozen beef sheet brand long known for its extensive Twitter threads about misinformation and morality, has launched a line of queen-size bed sheets. The self-aware, infomercial-style campaign...
What is Lorem Ipsum? Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but...
What is Lorem Ipsum? Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but...
What is Lorem Ipsum? Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but...
Meta shared details on the changes that are being implemented with its introduction of Facebook Graph API v14.0 and Marketing API v14.0. New questions will be added to the Data Protection Assessment then-Facebook began rolling out last July for application developers with apps that access advanced permissions via its platform. Meta is introducing a new...
As brands and consumers begin to celebrate Pride Month, it is important to remember to move beyond "rainbow washing "--the act of using Pride-themed versions of their products and marketing without substantially engaging queer communities--and instead attend to the everyday moments of the LGBTQ+ experience and history. In an effort to shine a light on...