Advertising education was once perversely simple. Developing talent meant wrangling students to good print ideas, maybe a storyboard, then tissues, feedback, more feedback, comps, printing, foamcore. The goal was: How can we make work that sells while looking clever at the same time? Sublimely na?ve, sadly irresponsible in hindsight. As in most of 21st century...
More than 500 moderators and hosts across different communities have been testing Reddit Talk since the platform introduced its competitor to Clubhouse and Twitter Spaces in April 2021, and Reddit is looking to grow that number and spice things up for those already participating. Redditors can apply to join the Reddit Talk Host Program, which...
Don't Say Gay. Bathroom bills. No trans kids in sports. Ban children from attending drag shows. It may only be June, but so far in 2022, state lawmakers have filed nearly 300 anti-LGBTQ+ bills and other policy initiatives, nearly double last year's total. As the waves of hate legislation swept across the country, media companies...
Twitter is testing two new ways for its users to start Twitter Spaces sessions, both on iOS. Users in the test group can tap the Spaces icon in the bottom left of the tweet composer. Twitter Or they can do so from the retweet menu, at which point the usual setup for Twitter Spaces will...
WeCapital won this year's Creative Data Grand Prix for "Data Tienda," a commercial about financial inclusion by helping Mexican women gain access to credit. It reflects the trend of new thinking to solve old problems. The vast majority of women in Mexico (83%) have no credit history, which prevents opportunities to start businesses or gain...
The floating QR code that rocked the Super Bowl received the top prize at the Cannes Lions International Festival of Creativity Thursday, with Coinbase and Accenture Song grabbing the Grand Prix in the Direct category. Grand Prix winners were also announced in the Media category, which garnered Sheba a second Grand Prix, and the brand...
Havas Media Group claimed the top spot on LinkedIn's list of the 25 Top Companies in Marketing and Advertising, which was released this week. The professional network said it used its internal data to arrive at the rankings based on seven pillars that lead to career progressions: ability to advance, company affinity, company stability, educational...